“Finally, the world’s first feminist handbag.” – gBag campaign 2018
The gBag stands for life. I wanted to design something special as a homage to women all over the world. We give birth to children, work our ass off to have the perfect career, while balancing family and life’s dramas. Not to mention society pushing us to look younger with our f@%king cellulite and stretch marks. No more body shame. It’s time for an empowerment: the gBag represents how much effort we put into life. Created by us, for us women. Sure it’s hard sometimes, but being a woman is wonderful and we wouldn’t trade it for anything else in the world. Every gBag has 3 secret pockets to hide all your secrets in.
Thank you to the extremely talented photographer Uwe M. Carl for this project. ❤️😍 • The official launch is on November 9th, 2017 •
A huge and warm THANKS to:
– Jens Prewo for the behind-the-scenes documentary
– Degussa Goldhandel for the jewelry
– Albrecht Ollendiek for the dress
– Tobias Tröndle for the hair color
– Famous Face Academy, Sevgi Schäferr for the makeup
– Schlosshotel Kronberg – Hotel Frankfurt and Franz Zimmermann for the location
– Luposworld for the props
– My amazing parents Polina Brener and Jacob Brener for all of your support! ❤️
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